Review: How to Win at the Sport of Business: If I Can Do It, You Can Do It

Most bucket lists start off with swim in the world’s largest swimming pool or fly in a hot air balloon over the Loire Valley or run the New York Marathon, etc. I guess these are great ideas. But for me, my list is very much a “Geek’s Bucket List.”

  1. Kiss Carrie Fisher (obviously this is never going to happen)
  2. Meet John Carmack
  3. Have dinner with Kevin Mitnick (unfortunately, Kevin passed away July 16, 2023)
  4. Challenge John Romero to a Quake deathmatch
  5. Pitch my business plan/idea to Mark Cuban
  6. Organize & promote a Billy the Fridge and YTCracker charity benefit concert

I’m an older geek, and as such, I remember when AudioNet became Broadcast.com. And I also remember when Cuban purchased the Dallas Mavericks; which to me, an avid fan of professional sports (I’m only 90% geek), thought to myself (long before it was popular), “And the geeks shall inherit the Earth.”

I mean come on, a GEEK owns a pro basketball team? Nerds and geeks in high school have always been the favorite targets of the jocks, the popular kids, the “in crowd.” Yes, I am well aware, Paul Allen bought the Portland Trailblazers and the Seattle Seahawks before Cuban bought the Dallas Mavericks; however, Paul Allen, while an O.G. (Original Geek) having left Microsoft in 1982, never really registered on my radar.

Needless to say, I have admired Mark Cuban from afar for years. As a HUGE Shark Tank fan, I was thrilled when he joined the show (though a bit disappointed he was filling the vacancy left when my favorite Shark, Kevin Harrington, exited the Tank).

I made it a goal to read 300 books in 2018, and included Cuban’s How to Win at the Sport of Business: If I Can Do It, You Can Do It on my list, making it book number four. I’m glad I did.

How to Win at the Sport of Business is written just as Cuban states in the prologue, it is a collection of blog posts. Much like reading my posts here, as you read, you get a sense of who the author is and what they have done; and even insight into what they will do in the future. Not really an autobiographical book, nor is it a self-help book, How to Win at the Sport of Business is a book about life-experiences.

Where most books of this type only highlight the highs of success, and only speak in terms of business; I really enjoyed how Cuban shares the details that other authors might sweep under the rug; not just the highs, but also the lows, telling us more of his life story.

While Cuban didn’t actually say it in his writing, I don’t doubt that Cuban believes the words of my new favorite motto: The only time success comes before work is in the dictionary.

For a short, entertaining read full of great business advice, I recommend How to Win at the Sport of Business: If I Can Do It, You Can Do It.



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